Home - Blog - Digital Marketing - Track UTM Parameters In Google Analytics 4
Before you can organize your UTM codes well, you need to know what each parameter means:
Using the precise UTM tags, you can see the same channels, mediums, and campaigns driving traffic in your Google Analytics reports.
This tutorial will help you set up UTM tracking in Google Analytics to see where your visitors are coming from and accurately reflect that information in your acquisition reports. With this, you’ll be able to keep better tabs on your Google Analytics progress.
Now you understand the process for constructing URL Query Strings. You can now properly track and analyze your campaigns by adding UTM Tags to all inbound links. You may track the user’s medium and Source by including UTM parameters in your link.
Use the UTM tool to simplify the process of creating these tagged URLs for use in your marketing initiatives. You can now get reliable statistics from Google Analytics.
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